Art is an explosion of color, imagination, and creativity. It can be interpreted in many different ways and has the power to move people all over the world.
Art is a force that expresses creativity through painting, sculpture, dancing and more!
The experience of art is different for everyone. What may make someone happy, sad or uncomfortable will be interpreted differently by others, and that�s what makes it so great! It’s not about the artist � it’s about how we react to their work. ��
What does this have to do with advertising?
One way in which advertisers can create a lasting impact on consumers through creativity is through illustration.� This form of visual storytelling has been around since ancient times but continues to evolve as technology advances.�
Brands are able to attract new audiences and promote products using powerful illustrations across all marketing channels including TV, radio, print ads and websites.� The below articles cover some interesting ways brands use the illustrative style in advertising.